Available On
Ad Mechanism:
1. Upon page-load, the ad unit appears and the video plays with sound OFF.
2. The control buttons allow viewers to turn on the sound, replay, pause or stop the video at any point of viewing.
3. The video will restart each time the page reloads.
File Format HTML5
Dimension 300 pixels (width) by 250 pixels (height)
File Size 800kb (Including HTML, Javascript, CSS and all images)
Animation (if applicable) Max. 3 sec; NO looping allowed.
Links allowed Multiple
Backup Image 300 pixels (width) by 250 pixels (height), not more than 40kb.
Video (if applicable) Duration: Max. length 30 sec
File Size: Max. 2MB (Video file only)
Format: MP4 H.264
Control buttons (Play, Pause, Stop): To be placed on ALL frames of the ad.
Sound (if applicable) “Audio ON/OFF” Button to be clearly labelled with Sound OFF by default.
Buttons to be positioned on ALL frames of the ad.
Assets Required (For Pure Media Buy) All images, videos & sound clips used for the creatives.
Mock-ups of artwork must be submitted 12 working days before launch date for pre-approval.
HTML Requirements For guidelines on building HTML banners, please refer to https://advertising.sphmagazines.com.sg/online-ads-specs/html5/
Lead Time (For Pure Media Buy) 5 working days prior to broadcast.
7 working days prior to broadcast for ads with video or with any special requirements.
Disclaimers & Notes:
1. Any element NOT meeting the stated specifications will be returned for revision; in which case, there might be a possible delay in the expected launch date.
2. All ad specifications stated indicate the maximum file size allowed. Exceeding the allowed limit stated might incur additional charges.
3. Publisher reserves the right to reject any creatives that do not adhere to the specifications stated.
4. Submission of creatives should adhere strictly to the lead time stated. Any delay might result in a possible delay in the expected launch date.
5. The above specifications may be modified at the Publisher’s discretion at any time.